SEO Marketing for Beginners – PRO

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Learn the Basics of SEO in 2020 and Beyond!

Basically SEO is a process of choosing the most appropriate and targeted keyword phrases related to your website and working to get them to rank your site in the search engines so that when someone searches for the keywords or phrases it returns your site on the top of the search engine results page.

Basic SEO involves fine tuning the content of your site along with the HTML and Meta tags. It also involves a good link building process. The most popular search engines are Google, Yahoo, MSN Search, AOL and Ask Jeeves.

Search engines keep their methods and ranking algorithms secret, to get credit for finding the most valuable search-results and to prevent spam pages from clogging the results.

A search engine may use hundreds of factors while ranking the listings where the factors themselves and the weight each carries may change continually.

Algorithms can differ so widely that a webpage that ranks #1 in one search engine could rank #200 in another. New sites don’t necessarily have to be ‘submitted’ to search engines to be listed. A simple link from a well established site will get the search engines to visit the new site and begin to spider its contents.

It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to visit and index the new site. Learn more inside!

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